Manager, Data Analytics at Hifyre

• Developed a Flask-based REST Data API in collaboration with the engineering team to allow data to power ecommerce recommendations.

• Optimized Data API latency by over 20% through efficient data transformation techniques, leveraging Redis to improve data retrieval speed and lower network latency.

• Spearheaded Bayesian A/B testing experimental design to monitor and analyze recommendation models, enabling data-informed business growth and leading to a $1.5M increase in revenues.

• Empowered the marketing team through the use of a machine learning recommendation engine, improving email engagement by 25% and generating a 3% lift in revenues ($600 000).

• Improved ecommerce cross-selling results by 5% by performing market basket analysis.

• Clustered products using NLP techniques; $500 000 lift in yearly ecommerce revenues.

• Deployed, maintained and optimized in-house python-based applications using Docker to build and CI/CD (CircleCI) to deploy to AWS EC2 instances and AWS ECS.

• Collaborated with the Merchandising team to build an expert system to automate product replenishment in shops, saving 100s of man hours per month and optimizing product assortment.

• Supported data engineering requests to centralize data from multiple sources like API integrations, SFTP and S3 to a Redshift Data Warehouse.

Data Analyst at Hifyre

Part Time Lead Mentor - Data Analytics at Juno College of Technology

• Mentored students through analytical problem-solving, enhancing their critical thinking and technical skills in Tableau, Python, SQL, Sheets.

• Provided guidance and feedback to support the development of future data professionals, fostering a culture of continuous learning.

Methodologist Intern at Statistics Canada

• Researched and optimized data matching algorithms on datasets exceeding 80 million records.

• Presented findings to stakeholders, demonstrating excellent oral communication skills.

Data Entry Intern at Jana Corporation

• Automated data entry processes using Excel VBA, exceeding business performance metrics by 10 man-hours weekly and improving data quality.

• Completed a t-test experiment to prove improvements when using an MS Access application.

Data Analyst Intern at The Regional Municipality of York

• Conducted thorough data auditing using SQL, resulting in a 10% budget correction for transportation asset data.

• Built data entry applications using Oracle Apex and PLSQL, streamlining operations and enhancing data quality.